KLM introduces BlueBot for Messenger service

Artificial intelligence makes booking tickets even easier

KLM has a new member in the service family! Please welcome BB, short for BlueBot – an artificial intelligence tool that can help you book your ticket on Messenger in a conversational way. Making use of her is really quick and easy!

Although BB is not human, she is sassy and a fast learner. But when help is needed, BB is supported by one of her 250 human colleagues.

For now, BB can only book you a ticket, but soon she will be capable of much more. She will be available on more digital channels, responsive to voice commands, and offer many other services. Meet her today!
Book with BB

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